top of page
Screenshot 2025-06-03 at 2.08.45 PM.png

Every great product starts with a story.

 

Our story begins with American designer Tobin Dorn, whose career has spanned continents, brands, and cultures. At X-Design Lab, that global perspective shapes everything we do merging art, science, and strategy to create design that connects with people on every level.

 

We listen first. We design with purpose. We deliver with precision. From footwear innovation to full brand building, our process is tailored around you, your audience, your goals, your vision.

 

Because the best designs aren't just seen. They're felt.

Trusted by

Screenshot 2025-08-16 at 8.17.34 PM.png

Our Impact

What We Promise

X-Design Lab is a full-service design studio headed by footwear industry veteran Tobin Dorn with global clients in sport and fashion.

Iconic Design

Design isn’t decoration it’s focus, strategy, and impact.

We don’t just make things look good we make them work harder, connect deeper, and stand out louder.

 

Our process is fast, fearless, and focused on the end customer. 

Storytelling/Marketing

Storytelling isn’t filler for us it’s fuel.

We transform ideas into narratives that move people and markets. Whether through campaigns, content, or experiences, our stories don’t just tell they inspire, persuade, and ignite action.

X-Design Lab is a full-service design studio headed by footwear industry veteran Tobin Dorn with global clients in sport and fashion.

Let's Connect

Manhattan Beach | CA  USA

Thanks for submitting!

bottom of page